Spotlighted: CANN – The Coolest Buzz in the Room

Let’s get one thing straight: CANN isn’t your average cannabis drink. It’s not trying to get you zonked on your couch or blasted into orbit. Instead, it’s here to flip the script on social drinking—with a cannabis-infused experience that’s bubbly, balanced, and very unapologetically queer.

This is weed’s sparkling, social alter ego—and it’s changing the way we sip, vibe, and unwind.

The Buzz Without the Hangover

CANN’s origin story begins with a bold idea: What if cannabis could replace alcohol as the life of the party? Co-founders Luke Anderson and Jake Bullock weren’t just dreaming of a better beverage—they were designing a new kind of ritual. One that doesn’t end in blackout texts, shame spirals, or Advil mornings.

Each CANN is microdosed with 2mg of THC and 4mg of CBD, delivering a light, social buzz that hits fast and fades smoothly. It’s the perfect blend of just enough—enough to loosen you up, brighten the room, and keep you present in the moment. No hangover. No regrets. Just good vibes in a can.

A Brand That’s Loud, Proud, and Playful

CANN’s branding is as refreshing as the drink itself. Bright, colorful cans. Whimsical flavor pairings like Blood Orange Cardamom and Grapefruit Rosemary. Packaging that wouldn’t feel out of place in an art gallery or a Palm Springs pool party. And that’s by design.

CANN leans all the way in to being different. Queer-owned and fearlessly inclusive, the brand has built its identity around community, celebration, and challenging the norms—not just in cannabis, but in society at large. Their ads feature drag royalty, gender-expansive love stories, and unapologetically campy humor, proving that this brand isn’t just selling a beverage—it’s serving.

Celebrity-Backed, But Still Grounded

CANN might be Hollywood-approved (with a star-studded cap table that includes Gwyneth Paltrow, Rebel Wilson, Darren Criss, Tove Lo, and Adam Devine), but it doesn’t feel corporate. It still acts like the fun, flirty friend who brought you to your first pride parade and introduced you to a great therapist.

The support from high-profile names helped the brand scale fast—but it’s CANN’s commitment to authenticity and community that’s kept it at the top of the infused-bev game. From supporting LGBTQ+ causes to spotlighting emerging creators in its campaigns, the brand has become a beacon for what modern cannabis can be: inclusive, intentional, and actually fun.

Beyond the Buzz: A Shift in Culture

CANN isn’t just offering an alternative to alcohol—it’s challenging the culture around consumption altogether. In a world obsessed with getting plastered, CANN is making moderation cool. It’s the drink you bring to the dinner party, the pool hang, the first date, or the post-work wind-down when you want to feel good without going overboard.

It’s also a gateway drink in the best way. New to cannabis? CANN is your stylish, low-pressure entry point. No smoke, no anxiety—just a bubbly, balanced high in a can that actually tastes amazing.

And that taste? Crafted with real ingredients, zero artificial sweeteners, and a level of respect for flavor. It’s not a compromise—it’s an upgrade.

Final Puff

CANN isn’t just a beverage brand—it’s a movement wrapped in citrus zest and good intentions. It’s proof that cannabis doesn’t have to be heavy, hidden, or hyper-masculine. It can be light. Beautiful. Queer. Inclusive. And above all—joyful.

This is a brand that invites you to sip slowly, laugh loudly, and redefine what it means to feel good. Whether you’re swapping out booze, exploring cannabis for the first time, or just looking for something that matches your vibe, CANN is here to say that you can get lifted without losing your edge.

So raise a can, toast to yourself, and drink in the future of cannabis—one perfectly dosed sparkle at a time.